- Case Study
Date
October 20, 2024
Client
LearnSphere Education
Category
Product Solutions
Location
Austin, TX, USA
LearnSphere Education needed a mobile app to deliver interactive learning content for K-12 students. Without in-house developers, they faced delays and poor user feedback on early prototypes. AlphaTwelve built a cross-platform iOS/Android app with engaging UI/UX and provided product strategy to ensure market fit. The goal was to achieve 15,000 downloads and 80% retention within 3 months.
Challenge & Solution
Challenge: A 5-month launch delay and 35% beta user drop-off risked $150,000 in venture funding and market credibility.
Solution: Developed a user-friendly app with iterative UX testing and a strategic launch plan to maximize adoption and retention.
Our Process
Analyzed EdTech market trends over 5 days to prioritize features (e.g., gamified quizzes, progress tracking).
Designed wireframes and vibrant UI/UX in Figma, tailored for students and teachers.
Built iOS/Android app using React Native, integrating APIs for real-time content updates.
Created a prototype and tested with 60 teachers/students, reducing drop-off to 8%.
Conducted 4 rounds of usability testing with 150 beta users, fixing 98% of issues.
Executed app store optimization (ASO) and a launch campaign targeting education blogs.
Result Driven
Launched app on schedule, achieved 15,500 downloads in 3 months, increased retention to 82%, and secured $200,000 in additional funding. LearnSphere reported a 35% rise in user engagement and partnerships with 10 school districts.