- Case Study
Date
February 10, 2025
Client
CozyNest Interiors
Category
Managed Services for eCommerce
Location
Portland, OR, USA
CozyNest Interiors sought to scale their Shopify store to capitalize on growing demand for sustainable home decor. Manual processes and limited marketplace reach restricted their growth, while poor support led to lost sales. AlphaTwelve provided end-to-end eCommerce management, including store optimization, inventory syncing, marketing, and customer support, to streamline operations and triple orders. The project targeted a 250% order increase in 3 months.
Challenge & Solution
Challenge: 25% stockouts from manual inventory, single-channel sales (300 orders/month), and 15% cart abandonment cost $90,000/year in revenue.
Solution: Automated multi-channel inventory, integrated Amazon/Walmart, and deployed 24/7 support with SEO-driven marketing to boost sales and retention.
Our Process
Configured a Shopify Plus store with 400 product listings, custom theme, and Klarna/PayPal gateways in 12 days.
Implemented real-time inventory syncing across Shopify, Amazon, and Walmart using ShipBob, with predictive analytics.
Optimized 25 product pages for SEO and published 3 monthly blogs (700 words) on minimalist decor trends.
Launched $3,000/month Instagram/Facebook ads and managed Amazon/Walmart listings with A+ content.
Provided 24/7 email/chat/phone support for 800 inquiries/month and automated returns with a 1-day SLA.
Delivered bi-weekly analytics with sales, traffic, and abandonment metrics, guided by a dedicated manager.
Result Driven
Eliminated stockouts, grew orders to 1,050/month (250% increase), reduced cart abandonment to 7%, and increased marketplace revenue by 60% ($70,000/month). CozyNest saved $60,000/year in operational costs, improved customer retention by 25%, and expanded market share.